AI tools for marketing
AI is changing the marketing landscape, giving teams and individuals the tools that they need to get more done faster.
How Google Workspace with Gemini benefits marketing
helps to quickly craft messaging, evaluate large amounts of data, generate custom images and automate tasks. AI-powered workflows give marketers more time to focus on higher-value strategic and creative projects.
Helps you write
Accelerate content creation across all channels. Gemini helps you draft compelling copy for , social media, blog posts and more. Refine your messaging with AI-powered suggestions, ensuring that your brand voice shines through while saving time.
Helps you create images
Bring marketing campaigns to life with eye-catching imagery. Jumpstart your storytelling with a simple prompt to generate editable slides and visuals with .
Helps you organise
Transform simple prompts into fully structured spreadsheets and data insights. handles the heavy lifting, helping you quickly build trackers and analyse trends for your upcoming campaign launch. Beyond spreadsheets, helps to prioritise your action items and draft emails with the right context and your writing style to make your working day even more efficient.
Helps you connect
helps you look and sound your best with studio-quality enhancements. Real-time captions and translations make it easier for everyone to participate in the conversation. and get a recap delivered to your inbox with next steps to keep campaigns moving forwards.
Helps you with visual storytelling
Create polished videos with simple prompts in minutes with . Gemini in Vids can transform static product images into high-quality animations. Choose from a built-in library of royalty-free media assets and adaptable templates to create on-brand videos that amplify your message.
High-impact and high-ROI use cases for AI in marketing
Fast-track strategic marketing research
can automatically review hundreds of websites to surface trends, competitor strategies and customer sentiment instead of gathering information manually.
Accelerate creative ideation
Use Gemini to brainstorm campaign concepts, A/B test headlines and more. Free up time to focus on the best ideas and bring campaigns to market faster.
Automate marketing workflows
Build and configure skills in Workspace Studio to automate campaign workflows without code. to repurpose long-form content and scale personalised email campaigns – all without missing a brand beat.
Enterprise-grade security and privacy
Privacy
Your data is your data; it's not used to train Gemini models or for ads targeting. You can delete your content or export it. Learn more about our .
Security
Gemini only retrieves relevant content in Workspace that the user has access to. You can restrict access to sensitive data with built-in and prevent unauthorised access using principles.
Compliance
Gemini has attained a comprehensive set of privacy and security certifications, such as ISO 42001 and SOC 1/2/3, and can help meet HIPAA compliance. Our infrastructure is designed for and to support requirements globally.
For more detailed information, please refer to the .
Orchestrate marketing at enterprise scale
The Gemini Enterprise app lets marketing teams run AI agents in one secure platform. Build and use agents across Docs, Gmail and more to accelerate content creation and optimise campaigns. Connect agents to your apps and CRM, giving them the context to solve complex tasks.
Discover more with our latest Gemini resources
Learn how AI tools in Workspace can inspire and boost productivity.
Explore steps with visual cues for how to do specific marketing tasks.
Learn how to use generative AI to supercharge your marketing efforts
Learn how AI tools in Workspace can inspire and boost productivity.
Explore steps with visual cues for how to do specific marketing tasks.
Learn how to use generative AI to supercharge your marketing efforts
Curious about generative AI in marketing?
See our FAQs to learn more.
AI is just like any other marketing tool in that it has benefits and limitations:
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Gemini can help marketers save time, automating tasks like generating meeting and email summaries, data analysis and content creation.
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You'll still need to fact check AI-generated content, as Gemini is only as knowledgeable as the data used to train it.
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Gemini can assist with understanding customer behaviours and improving ad targeting based on historical campaign data.
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Gemini works well with repetitive tasks, giving marketers more time to exercise their creativity when crafting marketing campaigns and strategies.
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Because Gemini collects and analyses large data sets based on customer behaviours, it's important to be transparent about data collection and protection measures to reassure customers that their information is safe.
With Gemini, we've reaffirmed . Your privacy is our priority. Your Google Workspace content – including emails, documents, recordings and more – will not be shared with other users without permission. We never sell, delete or export your data. Additionally, while you may use Google Workspace and Gemini to generate your own ad campaigns, Google does not collect, scan or use your content in Google Workspace services for advertising purposes.
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Gemini can help sales and marketing professionals save time and be more productive at every stage of an engagement. Gemini can be used to create RFPs and nurture leads with more personalised content. It can be used to create sales materials, and summarise meeting notes with clear takeaways and identifying follow-up opportunities. It can also help generate long-form and short-form content for marketing campaigns, analyse data to inform customer segments, and help measure and improve campaign performance.
Gemini can be used to tackle a variety of marketing tasks, including content creation and personalisation, as well as analysing customer behaviours and campaign performance.